Back in 2012, Jessica Wright launched her collection of beautiful, bold lace dresses and ever since she has been adding to the line and creating more influencing dresses. In case you’ve never heard of who Jess Wright is, she’s a model, reality TV personality and an entrepreneur who is most well known for her part in ‘The Only Way Is Essex’ in which she has appeared in since 2010. The model is now 32 and living in Tower Hamlets, London which could explain why her collection has become so big in the fashion industry. Initially, she had the idea to start her collection and her line of dresses because she had a passion to create, especially something that she loved – dresses. Jessica Wright dresses are known for being not only beautiful but bold in colour and it’s definitely a line you won’t be forgetting anytime soon.
The Jessica Wright Collection
Probably the most amazing thing about Jessica Wright is that she never fails to look glamorous even if she’s enjoying a dress-down day, which may be the reason of why she started the clothing line in the first place. The initial idea for the clothing line came after Jess found fame on the TV programme and realised she had started to become a style icon for many women across the UK. She had recently started losing weight and toning up which meant she became a lot more confident in the clothes she wore and therefore decided to start the collection. The first collection she brought out back in 2012 was based on her own style (as people loved it so much!).
In a video with Reveal Magazine, Wright goes on to explain what each dress means to her from the inner party girl to the classy, sophisticated lady she is. As soon as the first collection of Jessica Wright dresses launched, the whole of the UK’s population went crazy for the dresses, ever since she has been constantly growing her brand image and creating a collection that suits everyone.
Throughout 2013, Jess Wright started to talk about talks in a shoe line too, this came into action around 2015 before she then released her second collection in late 2016. The shoes are also based on her style, with a mixture of the style of times in there too. No matter what happens with her brand, Jessica Wright still remains that she designs everything from scratch as she likes them to be perfect. Back to 2013 when Jess released her second line of dresses, this time the focus was more on neon’s and florals as they were the ‘in’ fashion at the time. These dresses were probably her most outgoing collection but they still sold a lot and people still went crazy for them. Fast-forward to 2017 and her collection is now stocked in over 10 different online retailers such as Very, Lipsy, ASOS, Dresslover and many more as well as her own website. Although she doesn’t have any physical shops here in the UK, her line is endorsed by other retailers that stock her collection within their stores like Debenhams and House of Fraser. This is extremely handy for people who love to try things on before they buy anything clothes related, rather than just simply buying it online.
The current Jessica Wright Collection has been expanded too, she no longer just sells dresses. Her collection includes blouses, skirts and even tracksuits. Yet, her dresses are still the most popular piece of clothing on the website. With over 50 dresses within the current line, it’s no wonder everyone loves these, formal to dressed-down. All of the dresses are different too, even though most of them are towards the formal side, past collections have been more focusing on summer dresses that could be worn during the day. All off the Jessica Wright dresses come in sizes 6 to 14 and range from around £50 to £170 depending on sales. The newest VIP range that has been released focuses on a formal, elegant feel with dark colours being a strong competitor with her newer dresses. Some of the most popular dresses are mostly the Jessica Wright floral dresses as that was one of her initial ideas of putting a collection together.
Jess Wright’s Blown-up Instagram
Over on her Instagram, the collection is really taking off. With over 1.3 million Instagram followers, this is where the collection really started to get noticed by the women of the UK. Her photos are based on her normal life but also promote much of her collection, the popularity of her Instagram allows the brand to get more exposure and gets people knowing what Jessica Wright dresses actually are. Thousands of likes, orders, and pictures later, the Jessica Wright brand, With Love Jessica, was born.
Popular Jessica Wright Must-Haves
Focusing more on her dresses than the brand image she has successfully built up herself, comes when we start talking about her designs and the most popular Jessica Wright Dresses in her collection. The frilled baby-blue maxi dress has always been a popular favourite as it can be adapted to all seasonal occasions and all different occasions too.
Whether you’re attending a wedding, christening or just a friend’s birthday party, this dress is a classy elegant and relatively cheap dress to get but it in no way looks cheap. Perhaps our favourite thing about this dress, in particular, is the leg slit up the front of the left-hand side and the idea that frills can look good without looking childish, which is often a worry some women have.
Another popular yet extremely different dress is her off the shoulder floral dress, this one is such a great summer dress, but many women have dressed it up and worn it out to a night out which is such a nice touch. The baggy sleeves that cut at the elbow give it a slight 80’s vibe whilst we can also really rock the 2010’s look with the rest of the dress. A lot of the time you can also find Jessica Wright dresses sale which knocks a big chunk of the price off them anyway, meaning classier dresses for you at a lower cost.
The Jessica Wright Collection is so much more than just selling clothes, it’s about expressing yourself through inexpensive, gorgeous dresses, shoes, and blouses. Jess Wright released her collection for one reason and one reason only, she wanted to highlight to the world how creative, innovative, and stylish she could be through a range of beautiful, bold dresses. You may not like her as a TV reality star but her collection is about much more than that, it’s about spending less money on quality products that will definitely make everyone stare as you walk in the room. Jess Wright, we couldn’t love your collection of influencing dresses any more than we already do.